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Beta Real prices. Coverage is still growing. Real prices. Coverage is growing. Why?

Tell us what is wrong

The prices here are real and they are ours. We read every listed South African bookmaker roughly every four minutes and publish what we actually saw, with the time we saw it. Nothing on this site is estimated, modelled or bought in. We hold no data agreement with any bookmaker, so a price can be a few minutes old and the bookmaker's own price is the one that counts. How live is this?

Why is this a beta? Because we are a data company, and data gets better with time. Every day we run, the price record gets longer, the licence register gets more complete and the ranking rests on more evidence. Some pages are still being written and a few bookmakers are not fully covered yet.

We would rather be useful now than perfect later. What is here already answers the question most punters never get answered: who is actually paying most, right now, and who is actually licensed to take your bet. Waiting another six months to publish that would help nobody.

Where we are unsure, we say so. Where we have not checked something, we do not claim it. If you find something wrong, tell us and we will fix it and say we did.

▲LicensedBets FeaturedR5,000 bonus Biggest gap Live odds

Which bookmaker
actually pays best.

Not who is best on one bet. Who is best consistently, measured from every price we read.

Measured over 2 302 011 priced outcomes 324 board sweeps between Fri, 04 Sept and Today, every price on every sweep counted. Every four-minute sweep counts once, so a market that sits on the board all afternoon does not outweigh one priced for twenty minutes.
Bookmaker Best price Behind by Compared
World Sports Betting 59.5% −3.0% 1 235 412
Sportingbet 36.3% −4.6% 653 842
bet.co.za 32.5% −4.2% 64 953
SportyBet 31.5% −3.3% 1 202 279
Sunbet 28.3% −6.9% 567 570
Hollywoodbets 27.4% −5.9% 506 386
Lucky Fish 27.0% −5.9% 517 202
Lottoland 24.7% −4.5% 1 137 710
ApexBets 23.7% −5.7% 1 081 364
Playabets 22.0% −3.5% 1 282 114
ZARbet 21.0% −6.0% 946 917
Betfred 19.4% −3.2% 1 166 161
Supabets 16.2% −2.0% 188 306
lulabetno deal with us 11.6% −3.3% 565 380
Mzansibetno deal with us 11.5% −4.2% 1 042 680
Easybet 10.8% −5.0% 1 206 862
TopBet 8.0% −5.8% 1 128 562
Betway 7.9% −4.8% 1 135 870
10bet 6.3% −5.6% 1 360 908
BetBus 6.0% −3.0% 302 634

How to read this

Best price is how often that bookmaker had the highest price, out of the outcomes it priced where at least one other bookmaker priced the same thing. Ties count: if three books all pay 2.50 and that is the best on offer, all three were best.

When not best is how far behind it was on the outcomes it lost, as a percentage of the winning price. A book can be best rarely and still be close, which costs you far less than one that is rarely best and miles off.

Compared is how many priced outcomes went into it. A bookmaker that prices a narrow range of sports will have a smaller number here, and a high percentage over a small sample means less.

Nothing on this page is weighted by whether a bookmaker pays us. Several of the books above pay us nothing and are marked. See how Licensed Bets makes money.

18+Licensed Bets takes no bets and never holds your money. Bookmakers are ranked by the price they pay, never by what they pay us. Prices are recent, not instantaneous. We hold no data agreement with any bookmaker: nobody sends us prices, so we re-read every bookmaker about every 4 minutes and show you when we last did. A price can move between checks, so the bookmaker's own price at the moment you stake is the one that counts, and it is the only one either of you is bound by. How live is this? Spotted something out of date? Tell us at [email protected] and we will fix it fast. Gambling can be addictive. National Responsible Gambling Programme, toll free 0800 006 008.

Every price here was read from the bookmaker itself · racing covers every South African meeting we can read · football, rugby, tennis, table tennis, cricket, basketball, ice hockey, baseball and darts cover every competition our bookmakers price