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Beta Real prices. Coverage is still growing. Real prices. Coverage is growing. Why?

Tell us what is wrong

The prices here are real and they are ours. We read every listed South African bookmaker roughly every four minutes and publish what we actually saw, with the time we saw it. Nothing on this site is estimated, modelled or bought in. We hold no data agreement with any bookmaker, so a price can be a few minutes old and the bookmaker's own price is the one that counts. How live is this?

Why is this a beta? Because we are a data company, and data gets better with time. Every day we run, the price record gets longer, the licence register gets more complete and the ranking rests on more evidence. Some pages are still being written and a few bookmakers are not fully covered yet.

We would rather be useful now than perfect later. What is here already answers the question most punters never get answered: who is actually paying most, right now, and who is actually licensed to take your bet. Waiting another six months to publish that would help nobody.

Where we are unsure, we say so. Where we have not checked something, we do not claim it. If you find something wrong, tell us and we will fix it and say we did.

▲LicensedBets FeaturedR5,000 bonus Biggest gap Live odds

Which bookmaker
actually pays best.

Not who is best on one bet. Who is best consistently, measured from every price we read.

Measured over 6 016 028 priced outcomes 986 board sweeps between Fri, 04 Sept and Today, every price on every sweep counted. Every four-minute sweep counts once, so a market that sits on the board all afternoon does not outweigh one priced for twenty minutes.
Bookmaker Best price Behind by Compared
World Sports Betting 59.3% −3.0% 3 274 156
SportyBet 38.6% −3.2% 3 223 861
Sportingbet 36.4% −4.7% 1 488 217
Sunbet 34.6% −6.6% 1 364 878
bet.co.za 32.5% −4.2% 64 953
Betfred 29.7% −3.0% 2 806 965
Lottoland 25.4% −4.4% 2 399 052
ZARbet 25.3% −6.0% 1 260 456
Playabets 24.6% −3.4% 2 476 026
Hollywoodbets 24.3% −5.8% 1 008 915
Lucky Fish 23.7% −5.8% 1 030 245
ApexBets 23.6% −5.8% 1 553 286
Supabets 16.4% −1.9% 547 198
Lulabetno deal with us 15.7% −3.2% 1 368 744
Mzansibetno deal with us 11.7% −4.1% 2 743 458
Easybet 11.3% −5.0% 2 954 284
TopBet 10.9% −5.3% 2 763 031
10bet 8.3% −5.4% 3 212 330
BetBus 7.9% −3.0% 753 314
Betway 7.5% −4.9% 2 753 321

How to read this

Best price is how often that bookmaker had the highest price, out of the outcomes it priced where at least one other bookmaker priced the same thing. Ties count: if three books all pay 2.50 and that is the best on offer, all three were best.

When not best is how far behind it was on the outcomes it lost, as a percentage of the winning price. A book can be best rarely and still be close, which costs you far less than one that is rarely best and miles off.

Compared is how many priced outcomes went into it. A bookmaker that prices a narrow range of sports will have a smaller number here, and a high percentage over a small sample means less.

Nothing on this page is weighted by whether a bookmaker pays us. Several of the books above pay us nothing and are marked. See how Licensed Bets makes money.

18+Licensed Bets takes no bets and never holds your money. Bookmakers are ranked by the price they pay, never by what they pay us. Prices are recent, not instantaneous. We hold no data agreement with any bookmaker: nobody sends us prices, so we re-read every bookmaker about every 4 minutes and show you when we last did. A price can move between checks, so the bookmaker's own price at the moment you stake is the one that counts, and it is the only one either of you is bound by. How live is this? Spotted something out of date? Tell us at [email protected] and we will fix it fast. Gambling can be addictive. National Responsible Gambling Programme, toll free 0800 006 008.

Every price here was read from the bookmaker itself · racing covers every South African meeting we can read · football, rugby, tennis, table tennis, cricket, basketball, ice hockey, baseball and darts cover every competition our bookmakers price